Health is the New Black: Why Investing is on trend

In a world constantly chasing the latest shiny object, health is not only circling back as a personal priority but as a powerful productivity tool, leadership tactic, and growth strategy. Not just a fad, a virtue or a fitness trend, health is a performance strategy and the foundation of strong people and strong business. It’s the backbone of effective leadership, fulfilling relationships, and long-term success and satisfaction.

Working Smarter

When we feel good physically and mentally, we show up differently — not just at work, but in every part of life. Studies have repeatedly shown that individuals with strong health habits (think: quality sleep, regular movement, good nutrition, and stress management) demonstrate greater focus, energy, and resilience throughout the day. They’re more engaged, better able to handle pressure, and less likely to burn out.

This isn’t about hustle culture or unrealistic perfection. It’s about optimising the human system. Just like a high-performing machine needs the right inputs and maintenance, when we invest in our health proactively, we don’t just maintain, we elevate human performance.

Team and Business Performance

At the organisation or group level, investing in health and wellness isn’t a luxury, it’s a growth lever. Healthy employees take fewer sick days, are more collaborative, and often bring greater innovation to their roles. Companies that embed wellness into their culture enjoy lower turnover, higher morale, and improved overall performance.

Even more critically, wellness initiatives send a message: we value people as people, not just as outputs. That kind of trust builds loyalty, motivation, and shared success.

There is a growing pressure for organisations to have a strong Wellbeing Strategy and support, including health & wellness coaching in the workplace.

Better Lives

Beyond the boardroom, classroom or business meeting, health enhances how we experience life itself. People who prioritise their wellbeing often report greater emotional regulation, improved self-esteem, and a deeper sense of purpose. This leads to more meaningful relationships, higher levels of creativity, and better problem-solving. The trend to purpose led business is based on putting people and planet (health) before profit. It is key to our human existence.

A well-rested, energised, and self-aware individual is more likely to lead with empathy, handle conflict constructively, and inspire those around them. Health isn’t just about how we feel; it’s about how we live and lead.

A Sustainable Future Starts with Human Wellness

To navigate this time of increasing complexity, speed, and uncertainty, we need to be more than just skilled, we need to be well. Sustainable growth, whether for individuals or businesses, depends on the health and vitality of humans, both collectively and individually.

As we set our goals, lead our next meeting, or plan our next quarter, we need to ask ourselves – “am I looking at health as a ‘nice to have’ or something to put off until later, or am I using it as a growth lever in my personal or business strategy?”